The visual identity of DONARIUM, a medieval portuguese bakery, was carefully thought and worked upon to bring out the rustic, old, and yet soft, delicious and fun aspects that the brand was asking for.

The signature "O Pão que o sol amassou" means "Bread that the sun kneaded", a direct homage to the old portuguese saying "Pão que o diabo amassou" (Bread that the devil kneaded).